01 Feb Using Embroidery for Business Promotional Items
Are you looking for a sure way to increase your sales and build brand awareness? Promotional products are one of the most cost-effective ways to get your company’s name out there. Promotional can increase sales and leads, create goodwill, build brand awareness, and have a strong return on investment; they can also be an excellent way to promote your club, school, team, or activity.
The best promotional gifts are those that individuals will use on a daily basis. Sticky note pads, mouse pads, markers, stationery, mugs, pens, are a few types of everyday promotional items that are commonly screen printed. We’re all used to seeing those, but you may not be aware that there are a wide array of items that can be embroidered and used for promotional purposes as well. Embroidered promotional items can be a better return on investment since the items embroidered are typically higher quality, often look more professional, and may be used more regularly. Items such as shirts, hats, or sweatbands are common, but the list of items that can be embroidered is nearly endless.
Depending on the organization, the promotional items you choose may be the same all year, or many change with the season or even the month. The more items you can supply that will be used on a frequent basis, the more effective the promotion will be. To add a little excitement and variety to their promotions, some companies like to change things up every month or so. If you’re interested in doing a sort of promotional-item-of-the-month plan, here are some ideas for you.
January – Embroider your company logo on winter items such as sweaters, beanies, ski bags, ski jackets or other cold weather gear.
February – Think of something for Valentine’s Day. When in doubt just go red. You may consider red towels, small blanket throws, dishcloths or hot pads, or valentine holders for kids.
March – Think about items that are themed for St. Patrick’s Day and Easter wear. It’s coming up on spring sports season, so think about insulated drink holders for cans and bottles. Springtime is also when people think of babies, so try out some onesies, booties, pacifier or binky straps, and bibs.
April – People are gearing up for vacation season. Consider luggage bags, canvas tote bags, gym bags, backpacks, dashboard covers, and lawn chairs.
May – This month, the focus is all about moms for Mother’s Day. Think about embroidering robes, aprons, spa slippers, snuggle blankets, dog collars and leashes.
June – It’s all about dads and grads. Go for neckties, golf club and other golf equipment, grill covers.
July – Summer vacations are in full swing. This is a great month for beach wear, beach chairs, towels, sandals, sleeping bags, tents, hatchet covers, canteens, and camping items.
August – It’s back-to-school season and time for totes, backpacks, school jackets, baseball hats, pencil holders, lunch boxes, mouse pads, iPad or laptop cases.
September – With the beginning of fall, people will be using light jackets, hoodies, sweat shirts, and steering wheel covers.
October – Fall is in full swing, it’s football season, and Halloween is just around the corner. Great items include trick or treat bags, stadium blanket, door mats, heavy work coats, gloves, hunting items such as gun case, ammo holder, vests.
November – This is the beginning of the season that brings families together around the table. They’ll be using linens for Thanksgiving and the Holidays, placemats, napkins,
December – It’s all about Christmas; Christmas items, gift card holders, Christmas stockings, tree skirts, and more.
Almost anything made of fabric can be embroidered. If you have an idea, but you don’t know if it can be done, give us a call or bring in the item, and we’ll let you know